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GRAPHIC DESIGNER
WORK
BRANDING. DIGITAL DESIGN. PRINT DESIGN. WEB DESIGN. ILLUSTRATION. PHOTOGRAPHY. VIDEO
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Benjamin's Restaurant
BRIEF
Benjamin’s Restaurant was operating with outdated branding and inconsistent marketing materials, resulting in a disconnect between its identity and customer experience. Menus, visual assets, and digital presence lacked cohesion and failed to reflect the quality of the restaurant.
SOLUTION
A complete rebrand was developed for Benjamin’s Restaurant, including a refined color palette and reimagined logo system. The project included redesigned menus, cohesive social media content, and a fully updated website, creating a unified visual identity across all touch points.
Benjamin’s Restaurant was operating with outdated branding and inconsistent marketing materials, resulting in a disconnect between its identity and customer experience. Menus, visual assets, and digital presence lacked cohesion and failed to reflect the quality of the restaurant.
SOLUTION
A complete rebrand was developed for Benjamin’s Restaurant, including a refined color palette and reimagined logo system. The project included redesigned menus, cohesive social media content, and a fully updated website, creating a unified visual identity across all touch points.


Raw Nutrition "CBum Protein"
BRIEF
RAW Nutrition’s CBUM Itholate Protein required a campaign that moved beyond traditional fitness marketing, highlighting its lifestyle appeal and versatility. The goal was to introduce the Milk & Cookies flavor in a way that felt playful, premium, and visually engaging across digital and in-store touch points.
SOLUTION
A cohesive mock ad campaign was developed positioning the Milk & Cookies CBUM Itholate Protein as a smarter, performance-driven alternative to indulgent treats. The visuals emphasized enjoying familiar flavors while making a nutritious choice, creating a unified, lifestyle-focused brand experience aligned with RAW Nutrition’s premium identity.
RAW Nutrition’s CBUM Itholate Protein required a campaign that moved beyond traditional fitness marketing, highlighting its lifestyle appeal and versatility. The goal was to introduce the Milk & Cookies flavor in a way that felt playful, premium, and visually engaging across digital and in-store touch points.
SOLUTION
A cohesive mock ad campaign was developed positioning the Milk & Cookies CBUM Itholate Protein as a smarter, performance-driven alternative to indulgent treats. The visuals emphasized enjoying familiar flavors while making a nutritious choice, creating a unified, lifestyle-focused brand experience aligned with RAW Nutrition’s premium identity.


Tyler The Creator "Cherry Bomb"
BRIEF
A mock campaign for a rerelease of the album Cherry Bomb by Tyler, the Creator. The challenge was to visually represent the chaos of uncontrollable creative thoughts in a way that felt engaging.
SOLUTION
The translation of chaos turned into a cereal metaphor, using a surreal consumer product system to make abstract creativity feel physical. Mixed-media doodles were used throughout the project to reflect the raw, unfiltered aesthetic of the original Cherry Bomb era.
A mock campaign for a rerelease of the album Cherry Bomb by Tyler, the Creator. The challenge was to visually represent the chaos of uncontrollable creative thoughts in a way that felt engaging.
SOLUTION
The translation of chaos turned into a cereal metaphor, using a surreal consumer product system to make abstract creativity feel physical. Mixed-media doodles were used throughout the project to reflect the raw, unfiltered aesthetic of the original Cherry Bomb era.


IUP Marketing & Communications Department
Digital and print design work created for the Indiana University of Pennsylvania Marketing and Communications Department. Collaborated with professional designers, photographers, and media specialists to develop cohesive visual content for campus communications.


Watkins Boxing Club
BRIEF
Watkin’s Boxing Club needed a refreshed identity that better reflected its energy, discipline, and strong community presence. The existing brand lacked cohesion across touch points.
SOLUTION
A full rebrand was developed for Watkin’s Boxing Club, creating a bold and cohesive visual identity that captures the club’s intensity and discipline. The brand system was applied across social media, promotional materials, and photography to ensure consistency and strengthen its overall presence.
Watkin’s Boxing Club needed a refreshed identity that better reflected its energy, discipline, and strong community presence. The existing brand lacked cohesion across touch points.
SOLUTION
A full rebrand was developed for Watkin’s Boxing Club, creating a bold and cohesive visual identity that captures the club’s intensity and discipline. The brand system was applied across social media, promotional materials, and photography to ensure consistency and strengthen its overall presence.
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